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Kantar Group
Kantar, based in the United Kingdom, was founded in 1993 as the Market Research, Insight and Consultancy Division of WPP plc, a London-based public company. It is a network of 13 companies, with around 28,500 employees working in 100 countries across various research and consultancy disciplines. Eric Salama is the current Chief Executive Officer.〔(【引用サイトリンク】title= Kantar company profile )〕
Kantar, now known as the Data Investment Management division of WPP,〔(【引用サイトリンク】title= WPP Our companies & associates )〕 reported revenue for the year ended 31 December 2013 of £2,549.7m〔(【引用サイトリンク】title= WPP Annual report 2013 - full financial report )〕
== Millward Brown ==
Millward Brown, was founded in Warwick, England in 1973 and acquired by WPP Group in 1990. Millward Brown is a global research agency specialising in advertising, marketing communications, media and brand equity research. Millward Brown works across a range of industries and categories, and has a number of specialist practices: BPRI Group(a global practice specializing in B2B research), Dynamic Logic (measuring the impact of digital marketing effectiveness), Firefly Millward Brown (Millward Brown's global qualitative network), Millward Brown Optimor (Millward Brown's strategy consultancy practice), and the Neuroscience Practice.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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